{"id":541,"date":"2018-10-18T08:55:08","date_gmt":"2018-10-18T05:55:08","guid":{"rendered":"https:\/\/learn.adoric.com\/?p=541"},"modified":"2021-03-16T07:09:41","modified_gmt":"2021-03-16T04:09:41","slug":"how-to-gifs-right-way","status":"publish","type":"post","link":"https:\/\/adoric.com\/best-shopify-apps\/how-to-gifs-right-way\/","title":{"rendered":"How to Use GIFs to Improve Your Content"},"content":{"rendered":"

GIFs are not new – they’ve been around for quite a while now. They are great at arousing emotions and drawing reactions, and this is what makes them timeless. <\/span><\/p>\n

But their popularity exploded in 2013, which is the year when\u00a0GIPHY<\/a>, the home of GIFS, have launched.
\nSince then they keep gaining more & more popularity.<\/p>\n

Shocking GIF Facts & Statistics<\/h2>\n

\"Why
\nIn order to debunk the bias that GIFS are not a serious thing, Here are some facts & statistics that will shock all the skeptics:
\n
\n<\/b>GIPHY<\/span><\/a> , unbelievably, is worth $600m! The company has received funding totaling over 150 million USD. There are over 250 million monthly users on GIPHY, and it serves over 2 billion GIFs daily.
\n<\/span>
\n In 2015 Facebook added the option to send GIFs on Messenger and right in the same year, 5 million GIFs were sent daily via messenger. In 2017,\u00a0 25000 GIFs were sent through Messenger per minute which means 36 million GIFs daily!\u00a0<\/span>
\n
\n<\/span>November 2016, the use of GIFs grew the more when WhatsApp added the same options as well and a stunning number of 70 million GIFs are sent via WhatsApp chats daily.<\/span>
\n
\n<\/span>With these statistics, GIF\u2019s are certainly not going away soon. They are in constant, positive evolution. <\/span><\/p>\n

Using them can help us create a more fun and appealing content in little effort, but before using GIFs,\u00a0we should make some things clear so they will be great.<\/span><\/p>\n

Requirements for a Good GIF<\/h2>\n

In general, <\/span>a GIF becomes a good one when it\u2019s<\/b> fun and resonating with your audience<\/b>.
\n<\/span>In order to fit these characteristics, we will have to take care of these elements:<\/span><\/p>\n

Right Tone<\/h3>\n

Make sure your GIFs don\u2019t miss the tone of the related content. <\/span>If an article is technical, an accompanying GIF will be appropriate. <\/span><\/p>\n

For an article that is somewhat about a more abstract topic, a fun GIF can do the job of passing your point as well.<\/span><\/p>\n

 <\/p>\n

\"Learn
Right tone? Learn from Freddie. Your audience will love it.<\/figcaption><\/figure>\n

Good Graphics Quality<\/h3>\n

GIFs don\u2019t necessarily need to be in high resolution. But low resolution becomes problematic when:<\/span><\/p>\n