{"id":13066,"date":"2024-01-21T23:39:45","date_gmt":"2024-01-21T20:39:45","guid":{"rendered":"https:\/\/adoric.com\/blog\/?p=13066"},"modified":"2024-01-31T13:12:57","modified_gmt":"2024-01-31T10:12:57","slug":"how-to-change-your-shopify-store-name-domain-easily","status":"publish","type":"post","link":"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/","title":{"rendered":"How to Change Your Shopify Store Name &#038; Domain Easily"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">When you see a site named BackRub, what would be your best guess that they would be selling? Wellness brand? Electronics? Well, BackRub is now Google. Yup, the tech giant we all know!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s not unusual anymore to see websites where the store name sounds great, and yet they are not great for branding. Hence, a rebranding comes into play.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having strong branding means having a good domain name and store name that aligns with your business\u2019s product, vision, and goals. In fact, most companies allocate <\/span><a target=\"_blank\" href=\"https:\/\/sparkanepiphany.com\/brand-identity-crisis-or-cool-beans\/\"><span style=\"font-weight: 400;\">10-15% marketing budget<\/span><\/a><span style=\"font-weight: 400;\"> towards rebranding and branding, because it is critical to their growth.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Trust us, it is not as hard as you think to <\/span><b>change Shopify store name<\/b><span style=\"font-weight: 400;\"> and domain name. After all, a fresh start can do wonders. <\/span><span style=\"font-weight: 400;\">If you are considering a rebrand for your Shopify store but wondering <\/span><a target=\"_blank\" href=\"https:\/\/pagefly.io\/blogs\/shopify\/how-does-shopify-work\"><span style=\"font-weight: 400;\">how does Shopify work<\/span><\/a><span style=\"font-weight: 400;\">, don\u2019t worry we have you covered!<\/span><span style=\"font-weight: 400;\"> Explore the step-by-step guide on how to<\/span><b> change your Shopify store name<\/b><span style=\"font-weight: 400;\"> and domain name in no time!\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_66_1 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Shopify_Store_Name_vs_Shopify_Store_Domain_What_is_the_Difference\" title=\"Shopify Store Name vs. Shopify Store Domain: What is the Difference?\">Shopify Store Name vs. Shopify Store Domain: What is the Difference?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#What_is_Shopify_Store_Name\" title=\"What is Shopify Store Name?\">What is Shopify Store Name?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#What_is_a_Shopify_Store_Domain\" title=\"What is a Shopify Store Domain?\">What is a Shopify Store Domain?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Choosing_the_Right_Combination_of_Store_and_Domain_Name\" title=\"Choosing the Right Combination of Store and Domain Name\">Choosing the Right Combination of Store and Domain Name<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Emphasize_Brand_Consistency\" title=\"Emphasize Brand Consistency\">Emphasize Brand Consistency<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Choose_a_Reflective_Domain\" title=\"Choose a Reflective Domain\">Choose a Reflective Domain<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Consider_Future_Expansion\" title=\"Consider Future Expansion\">Consider Future Expansion<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Incorporate_Keywords_Strategically\" title=\"Incorporate Keywords Strategically\">Incorporate Keywords Strategically<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Test_Pronunciation\" title=\"Test Pronunciation\">Test Pronunciation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Seek_Feedback_Continuously\" title=\"Seek Feedback Continuously\">Seek Feedback Continuously<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#4_Reasons_for_Changing_Your_Shopify_Store_Name\" title=\"4 Reasons for Changing Your Shopify Store Name\u00a0\">4 Reasons for Changing Your Shopify Store Name\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Rebranding_for_Growth\" title=\"Rebranding for Growth\">Rebranding for Growth<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Merging_or_Acquiring_Another_Store\" title=\"Merging or Acquiring Another Store\">Merging or Acquiring Another Store<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Legal_Issues_and_Trademark_Infringements\" title=\"Legal Issues and Trademark Infringements\">Legal Issues and Trademark Infringements<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Personal_Preference_and_Evolving_Vision\" title=\"Personal Preference and Evolving Vision\">Personal Preference and Evolving Vision<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-16\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#How_to_Change_Your_Shopify_Store_Name\" title=\"How to Change Your Shopify Store Name?\u00a0\">How to Change Your Shopify Store Name?\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Step_1_Planning_and_Preparation\" title=\"Step 1: Planning and Preparation\">Step 1: Planning and Preparation<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Step_2_Updating_Your_Shopify_Store_Settings\" title=\"Step 2: Updating Your Shopify Store Settings\u00a0\">Step 2: Updating Your Shopify Store Settings\u00a0<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-19\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#1_%E2%80%93_Access_your_Shopify_dashboard_settings\" title=\"#1 &#8211; Access your Shopify dashboard settings\">#1 &#8211; Access your Shopify dashboard settings<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-20\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#2_%E2%80%93_Navigate_to_store_details\" title=\"#2 &#8211; Navigate to store details\">#2 &#8211; Navigate to store details<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-21\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#3_%E2%80%93_Update_your_store_information\" title=\"#3 &#8211; Update your store information\">#3 &#8211; Update your store information<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-22\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#4_%E2%80%93_Save_the_changes\" title=\"#4 &#8211; Save the changes\">#4 &#8211; Save the changes<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-23\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Step_3_Redirecting_Your_Old_Domain_to_the_New_One\" title=\"Step 3: Redirecting Your Old Domain to the New One\">Step 3: Redirecting Your Old Domain to the New One<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-24\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#How_to_Change_Your_Shopify_Domain\" title=\"How to Change Your Shopify Domain?\u00a0\">How to Change Your Shopify Domain?\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-25\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Step_1_Considerations_for_Choosing_a_New_Domain\" title=\"Step 1: Considerations for Choosing a New Domain\">Step 1: Considerations for Choosing a New Domain<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-26\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Step_2_Purchasing_and_Transferring_Your_New_Domain\" title=\"Step 2: Purchasing and Transferring Your New Domain\">Step 2: Purchasing and Transferring Your New Domain<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-27\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Buying_from_a_Registrar\" title=\"Buying from a Registrar\">Buying from a Registrar<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-28\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Domain_Transfer_Options_and_Costs\" title=\"Domain Transfer Options and Costs\">Domain Transfer Options and Costs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-29\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Step_3_Connecting_Your_New_Domain_to_Your_Shopify_Store\" title=\"Step 3: Connecting Your New Domain to Your Shopify Store\">Step 3: Connecting Your New Domain to Your Shopify Store<\/a><ul class='ez-toc-list-level-4' ><li class='ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-30\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Automatic_Connection_for_Specific_Providers\" title=\"Automatic Connection for Specific Providers\">Automatic Connection for Specific Providers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-31\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Manual_Connection_if_Needed\" title=\"Manual Connection if Needed\">Manual Connection if Needed<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-32\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Steps_to_Follow_After_Connecting_Your_Domain_Optional\" title=\"Steps to Follow After Connecting Your Domain (Optional)\">Steps to Follow After Connecting Your Domain (Optional)<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-33\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Possible_Impact_of_Changing_Your_Shopify_Store_Name_and_Domain\" title=\"Possible Impact of Changing Your Shopify Store Name and Domain\u00a0\">Possible Impact of Changing Your Shopify Store Name and Domain\u00a0<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-34\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#1_%E2%80%93_SEO\" title=\"#1 &#8211; SEO\">#1 &#8211; SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-35\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#2_%E2%80%93_Customer_Communication_and_Brand_Engagement\" title=\"#2 &#8211; Customer Communication and Brand Engagement\">#2 &#8211; Customer Communication and Brand Engagement<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-36\" target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/how-to-change-your-shopify-store-name-domain-easily\/#Key_Takeaway\" title=\"Key Takeaway\">Key Takeaway<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Shopify_Store_Name_vs_Shopify_Store_Domain_What_is_the_Difference\"><\/span><span style=\"font-weight: 400;\">Shopify Store Name vs. Shopify Store Domain: What is the Difference?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13077 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10.jpg\" alt=\"\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13077\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image10-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Before we jump into the steps, let\u2019s try to understand the difference between the Shopify store name and the Shopify store domain. This section is especially important if you are new to the world of eCommerce.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_Shopify_Store_Name\"><\/span><span style=\"font-weight: 400;\">What is Shopify Store Name?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Your <a target=\"_blank\" href=\"https:\/\/adoric.com\/blog\/9-easy-ways-to-find-shopify-stores-in-your-niche\/\">Shopify store name<\/a> is the very essence of your brand identity. It is what acts as the front-facing representative of your business, and your business will be known by this name. Hence, it should ideally convey your business&#8217;s personality, values, offerings, and much more.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But a compelling store name is much more than an identifier. It has the power to create a certain impression of your business on your prospects and customers, and you don&#8217;t want to mess with that.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, think of Shopify stores like Gymshark or Fashionnova. Do you find any common traits in their store names?<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13070 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2.jpg\" alt=\"Changing Shopify name\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13070\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2.jpg\" alt=\"Changing Shopify name\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image2-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Both these brand names:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Are concise.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Is memorable.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Conveys the brand&#8217;s key business segment in its name (Fashionnova being a fashion brand and Gymshark selling workout and gym clothing).<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">In short, when you decide on your online store name, you must go for one that is:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Short and sweet (easy to remember).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reflects your brand&#8217;s ideologies.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Avoids cliche terms and phrases\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Satisfies the SEO checklist (if your target audience is gym enthusiasts and fitness experts, then having terms like &#8220;gym&#8221; and &#8220;fitness&#8221; in your store name can do wonders).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">And most importantly, check if the domain for your store name is available. You don&#8217;t want your store name and domain to be different.\u00a0<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If your existing brand name doesn&#8217;t have the magnetic pull it needs to grab the attention of your target audience in a crowded online marketplace, then it&#8217;s time to change it. A store name that doesn&#8217;t connect with the audience or differentiate itself from the competition is a missed opportunity. So, follow the above pointers to choose a name that strikes the right chord between uniqueness and relevance.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_a_Shopify_Store_Domain\"><\/span><span style=\"font-weight: 400;\">What is a Shopify Store Domain?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The Shopify domain name is essentially your digital address. It is the URL your prospective customers and users have to type in and search for on the web to find you and access your website, like www.yourstorename.com.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, this is more towards the technical side, and understanding the technical aspects of a domain name involves the following:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Picking an appropriate Top-Level Domain (TLD) extension. This is the suffix that follows your domain name, such as .com, .org, .net, .co, etc. This is used to identify certain elements of your website, including its purpose, owner, or even geographical area.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Avoiding complex inclusions in your web address like hyphens or numbers. This can be hard to remember; hence, avoiding them can ensure alignment with your brand identity.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">A well-drafted domain name means better accessibility, easier for customers to recall, and, of course, better visibility on the web through SEO.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Choosing_the_Right_Combination_of_Store_and_Domain_Name\"><\/span><span style=\"font-weight: 400;\">Choosing the Right Combination of Store and Domain Name<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13085 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18.jpg\" alt=\"\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13085\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image18-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><em><span style=\"font-weight: 400;\">Source: Canva\u00a0<\/span><\/em><\/p>\n<p><span style=\"font-weight: 400;\">Now that you know the difference between a Shopify store name and a domain, let\u2019s try to find the perfect balance between them for your Shopify store. Here are a few takeaways to follow:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Emphasize_Brand_Consistency\"><\/span><span style=\"font-weight: 400;\">Emphasize Brand Consistency<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">When it comes to eCommerce, consistency is your king. Your store name and domain must align seamlessly so that when your customers remember your name, they can easily recall your domain, too. This is great for building authenticity and trust.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Choose_a_Reflective_Domain\"><\/span><span style=\"font-weight: 400;\">Choose a Reflective Domain<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Make your domain an extension of your store name. Go for a domain name name that mirrors your store name. We also recommend considering popular TLD extensions like .com for a universal appeal and for a broader reach or .store for a retail-centric vibe.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Consider_Future_Expansion\"><\/span><span style=\"font-weight: 400;\">Consider Future Expansion<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Think long-term \u2013 choose a name and domain that allow for business growth and diversification. Prepare your future business expansion plan, lay out your goals and activities, and avoid the scope of rebranding and the challenges that come along with it down the road.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Incorporate_Keywords_Strategically\"><\/span><span style=\"font-weight: 400;\">Incorporate Keywords Strategically<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If possible, integrate relevant keywords into your store name and domain for SEO benefits. Keywords can enhance your store&#8217;s visibility in search engine results.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Test_Pronunciation\"><\/span><span style=\"font-weight: 400;\">Test Pronunciation<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don&#8217;t forget to test out your domain and store&#8217;s name pronunciation. The easier it is to pronounce, the easier it will be to remember. With the rise of voice-activated devices, a name that&#8217;s voice-friendly can boost discoverability. And it helps a lot in word-of-mouth marketing, enhancing brand recall.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Seek_Feedback_Continuously\"><\/span><span style=\"font-weight: 400;\">Seek Feedback Continuously<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Don&#8217;t be afraid to go out there and gather feedback. Be it from your friends, family, or colleagues, get a word from them on your domain and store name combination. on your chosen combination. Outside perspectives can catch potential issues you might have overlooked.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Reasons_for_Changing_Your_Shopify_Store_Name\"><\/span><span style=\"font-weight: 400;\">4 Reasons for Changing Your Shopify Store Name\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Undoubtedly, changing your Shopify store name can be of strategic advantage to your business. Here are some of the most common reasons brands and businesses consider renaming or rebranding their business.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Rebranding_for_Growth\"><\/span><span style=\"font-weight: 400;\">Rebranding for Growth<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">When you are a part of the ever-competitive eCommerce world, you must make growth your most important goal. Rebranding can play an important role in this.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For instance, take giants like Nike and Spotify. They didn&#8217;t become global icons overnight; they underwent strategic rebrands that propelled them forward. Nike transformed from Blue Ribbon Sports to Nike, embracing a name that has become synonymous with athletic excellence. Similarly, Spotify evolved from a Swedish start-up named Spotify AB to a global music streaming giant. These success stories showcase the transformative impact of rebranding for sustained growth.<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13078 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image11.jpg\" alt=\"Explaining change of Shopify name using company logos\" width=\"472\" height=\"387\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image11.jpg 472w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image11-300x246.jpg 300w\" data-sizes=\"(max-width: 472px) 100vw, 472px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 472px; --smush-placeholder-aspect-ratio: 472\/387;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13078\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image11.jpg\" alt=\"Explaining change of Shopify name using company logos\" width=\"472\" height=\"387\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image11.jpg 472w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image11-300x246.jpg 300w\" sizes=\"(max-width: 472px) 100vw, 472px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: LogoMyWay<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your business is on the brink of expansion, a well-thought-out rebrand can be the catalyst for reaching new heights, including a better <\/span><a target=\"_blank\" href=\"https:\/\/pagefly.io\/blogs\/shopify\/shopify-conversion-rate\"><span style=\"font-weight: 400;\">Shopify conversion rate<\/span><\/a><span style=\"font-weight: 400;\">, new customers, etc.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Merging_or_Acquiring_Another_Store\"><\/span><span style=\"font-weight: 400;\">Merging or Acquiring Another Store<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Mergers and acquisitions are common in eCommerce and retail. When your business joins forces with another or acquires a new entity, a change in your store name might be on the horizon. This isn&#8217;t just about combining logos; it&#8217;s about creating a cohesive brand identity. This new identity covers everything from your store name to theme, vision, mission, etc., for paving the pathway for the two businesses to come together.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If your business too is considering the beginning of a new chapter like this, then changing your brand name can symbolize the shared vision for your combined businesses.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Legal_Issues_and_Trademark_Infringements\"><\/span><span style=\"font-weight: 400;\">Legal Issues and Trademark Infringements<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Legal matters might not be the most exciting aspect of business, but they are critical. If your current store name runs into trademark issues or faces legal challenges, a swift name change is a practical solution.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One thing to remember here is that legal disputes can be extremely time-consuming and costly. Hence, a rebranding can help you avoid such challenges. In this case, it could be the best solution to safeguarding your brand&#8217;s integrity.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h3><span class=\"ez-toc-section\" id=\"Personal_Preference_and_Evolving_Vision\"><\/span><span style=\"font-weight: 400;\">Personal Preference and Evolving Vision<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<\/li>\n<\/ul>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13069 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1.jpg\" alt=\"\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13069\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image1-1-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sometimes, a change in your Shopify store name might occur due to personal preference. As businesses grow, you can expect some of your business&#8217;s vision to grow and change, too. In order to encapsulate this vision, you might consider renaming your business. Trust your instincts \u2013 if your store name no longer reflects your vision or personal preferences, a change can be a positive step forward.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Change_Your_Shopify_Store_Name\"><\/span><span style=\"font-weight: 400;\">How to Change Your Shopify Store Name?\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s get to the most important part of this blog, which is how to change your Shopify store name. Here are the three steps you need to follow to have your online store name changed successfully.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_Planning_and_Preparation\"><\/span><span style=\"font-weight: 400;\">Step 1: Planning and Preparation<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Start with your plan for Shopify store name change by envisioning the future of your brand. Look into your target audience, their expectations, and your business&#8217;s core values. Don&#8217;t forget that your new store name should connect you to the audience and bring both parties closer, and not otherwise.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, brainstorm as many potential <\/span><a target=\"_blank\" href=\"https:\/\/pagefly.io\/pages\/shop-name-ideas\"><span style=\"font-weight: 400;\">shop name ideas<\/span><\/a><span style=\"font-weight: 400;\"> as possible. For every name you are considering, do a simultaneous domain check to avoid any last-minute hassles. Use online tools like GoDaddy or Hostinger to verify domain availability, ensuring that your desired name can be translated into a web address. Additionally, perform a thorough check for trademark conflicts to avoid legal complications down the road.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you have finally decided to undergo this name change, create a rebranding plan for informing your customers and stakeholders. The reasons for this must be relevant and sensible.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_Updating_Your_Shopify_Store_Settings\"><\/span><span style=\"font-weight: 400;\">Step 2: Updating Your Shopify Store Settings\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13086 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19.jpg\" alt=\"\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13086\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image19-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that you have your new name ready let&#8217;s walk through the process of updating it in your Shopify store settings.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"1_%E2%80%93_Access_your_Shopify_dashboard_settings\"><\/span><span style=\"font-weight: 400;\">#1 &#8211; Access your Shopify dashboard settings<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13080 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13.png\" alt=\"Changing your Shopify store name\" width=\"1600\" height=\"1101\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13.png 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13-300x206.png 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13-768x528.png 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/1101;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13080\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13.png\" alt=\"Changing your Shopify store name\" width=\"1600\" height=\"1101\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13.png 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13-300x206.png 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image13-768x528.png 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Shopify\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In your Shopify account, go to the dashboard, locate the Settings link (located in the bottom left corner) and click on it to navigate to the settings page.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"2_%E2%80%93_Navigate_to_store_details\"><\/span><span style=\"font-weight: 400;\">#2 &#8211; Navigate to store details<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13074 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2.png\" alt=\"\" width=\"1600\" height=\"634\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2.png 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2-300x119.png 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2-768x304.png 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/634;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13074\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2.png\" alt=\"\" width=\"1600\" height=\"634\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2.png 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2-300x119.png 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image7-2-768x304.png 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Shopify\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Within the settings, you can find &#8220;Store details.&#8221; Click on it and look for the &#8220;Edit&#8221; option in the &#8220;Basic information&#8221; block.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"3_%E2%80%93_Update_your_store_information\"><\/span><span style=\"font-weight: 400;\">#3 &#8211; Update your store information<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13073 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1.png\" alt=\"\" width=\"1310\" height=\"814\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1.png 1310w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1-300x186.png 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1-768x477.png 768w\" data-sizes=\"(max-width: 1310px) 100vw, 1310px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1310px; --smush-placeholder-aspect-ratio: 1310\/814;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13073\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1.png\" alt=\"\" width=\"1310\" height=\"814\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1.png 1310w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1-300x186.png 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image6-1-768x477.png 768w\" sizes=\"(max-width: 1310px) 100vw, 1310px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Shopify\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is where you can edit your store name, phone number, and contact information. Enter your new store name in the designated field.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"4_%E2%80%93_Save_the_changes\"><\/span><span style=\"font-weight: 400;\">#4 &#8211; Save the changes<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<p><span style=\"font-weight: 400;\">After entering the new name, click on the &#8220;Save&#8221; button, either at the bottom of the page or in the upper right corner. Your store name is now updated.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_Redirecting_Your_Old_Domain_to_the_New_One\"><\/span><span style=\"font-weight: 400;\">Step 3: Redirecting Your Old Domain to the New One<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, you have updated the store name in Shopify settings. Time to dust your hands and watch those customers come flying in? Well, not yet. There&#8217;s one small step (a big step, actually) that cannot be missed. That is, setting up redirects. This is focused on ensuring that visitors using the old domain are automatically directed to the new one.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is crucial for preserving even your SEO power and maintaining a seamless customer experience. Shopify lets you create URL redirects, product redirects, and many tools so you can easily set up 301 redirects. These are digital breadcrumbs that tell search engines and browsers your new address. Alternatively, if you&#8217;re comfortable with tech, you can configure redirects through your domain registrar&#8217;s DNS settings.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Change_Your_Shopify_Domain\"><\/span><span style=\"font-weight: 400;\">How to Change Your Shopify Domain?\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">You have your store name on the clear, and it&#8217;s now time to change your Shopify domain name. Here&#8217;s a step-by-step guide broken down into three clear and actionable steps.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_1_Considerations_for_Choosing_a_New_Domain\"><\/span><span style=\"font-weight: 400;\">Step 1: Considerations for Choosing a New Domain<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before diving into the domain-changing process, let&#8217;s go over a few things we discussed before.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Your new domain name should be consistent across your brand name, store name, and domain, reinforcing your identity.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If possible, incorporate relevant keywords into your domain. This can enhance your store&#8217;s visibility in search engine results, making it easier for potential customers to find you.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Check if your desired domain name is available as a handle on major social media platforms (platforms where your target audience is present).<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">If your store caters to a specific locality, consider including location-based elements in your domain.\u00a0<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Step_2_Purchasing_and_Transferring_Your_New_Domain\"><\/span><span style=\"font-weight: 400;\">Step 2: Purchasing and Transferring Your New Domain<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13084 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17.jpg\" alt=\"\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13084\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image17-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you&#8217;ve settled on the perfect custom domain, the next step is to acquire it and transfer it to your Shopify store. It&#8217;s a straightforward process. Here&#8217;s what you need to do:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><span class=\"ez-toc-section\" id=\"Buying_from_a_Registrar\"><\/span><span style=\"font-weight: 400;\">Buying from a Registrar<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Choose a <\/span><a target=\"_blank\" href=\"https:\/\/www.forbes.com\/advisor\/in\/business\/software\/best-domain-registrar\/\"><span style=\"font-weight: 400;\">reputable domain registrar<\/span><\/a><span style=\"font-weight: 400;\"> to purchase your new domain. This is because a good registrar ensures a smooth process and ongoing support. You can buy a domain through Shopify itself,<\/span><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13087 lazyload\" data-src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20.jpg\" alt=\"\" width=\"1600\" height=\"900\" data-srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20-768x432.jpg 768w\" data-sizes=\"(max-width: 1600px) 100vw, 1600px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 1600px; --smush-placeholder-aspect-ratio: 1600\/900;\" \/><noscript><img decoding=\"async\" loading=\"lazy\" class=\"alignnone size-full wp-image-13087\" src=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20.jpg\" alt=\"\" width=\"1600\" height=\"900\" srcset=\"https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20.jpg 1600w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20-300x169.jpg 300w, https:\/\/adoric.com\/blog\/wp-content\/uploads\/2024\/01\/image20-768x432.jpg 768w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/noscript><\/p>\n<p><span style=\"font-weight: 400;\">Source: Canva<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><span class=\"ez-toc-section\" id=\"Domain_Transfer_Options_and_Costs\"><\/span><span style=\"font-weight: 400;\">Domain Transfer Options and Costs<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Also, consider domain transfer options, like registration duration and potential costs. This can help you make informed decisions as it may include additional costs. You can also transfer your third-party domain to Shopify for centralized management. Once transferred, you can handle all settings in your Shopify admin, simplifying domain control.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Step_3_Connecting_Your_New_Domain_to_Your_Shopify_Store\"><\/span><span style=\"font-weight: 400;\">Step 3: Connecting Your New Domain to Your Shopify Store<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Completing the process involves connecting your new domain to your Shopify store. Whether you purchased your domain from a popular provider such as Google Domains or from any third-party registrar, here&#8217;s how you can smoothly integrate your new domain:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><span class=\"ez-toc-section\" id=\"Automatic_Connection_for_Specific_Providers\"><\/span><span style=\"font-weight: 400;\">Automatic Connection for Specific Providers<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you purchased your domain from third-party domain registrars, you can utilize Shopify&#8217;s automatic connection feature. This makes the process quicker and more efficient.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For automatic connection, follow these steps:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">From your Shopify admin, go to Settings &gt; Domains.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click &#8220;Connect existing domain.&#8221;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Enter your domain, e.g., flower-darlings.info, and click &#8220;Next.&#8221;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Choose &#8220;Connect automatically.&#8221;<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Log in to your domain registrar account.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Click &#8220;Connect&#8221; and then &#8220;Close.&#8221;<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">The verification can take up to 48 hours, and on completion, you can find your domain listed under the third-party domains section of the Domains page with the status &#8220;Connected.&#8221;<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h4><span class=\"ez-toc-section\" id=\"Manual_Connection_if_Needed\"><\/span><span style=\"font-weight: 400;\">Manual Connection if Needed<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">If you want to connect your domain manually to your Shopify store from within your third-party domain provider account, you can do that, too. This is recommended as a fallback option if the automatic connection faces difficulties.<\/span><\/p>\n<h4><span class=\"ez-toc-section\" id=\"Steps_to_Follow_After_Connecting_Your_Domain_Optional\"><\/span><span style=\"font-weight: 400;\">Steps to Follow After Connecting Your Domain (Optional)<\/span><span class=\"ez-toc-section-end\"><\/span><\/h4>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Set Up Your Email<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">After connecting your domain, configure your email settings to ensure professional communication. You can set up a custom email address to add to your brand&#8217;s professionalism and trustworthiness.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Make Your Domain the Primary Domain<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Also, consider making your new domain the primary domain for your Shopify store. This strengthens your brand&#8217;s online identity and provides a consistent experience for customers.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Possible_Impact_of_Changing_Your_Shopify_Store_Name_and_Domain\"><\/span><span style=\"font-weight: 400;\">Possible Impact of Changing Your Shopify Store Name and Domain\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">And there you have it. You have completed the \u201c<\/span><b>change Shopify store name<\/b><span style=\"font-weight: 400;\"> and domain\u201d mission. But wait! There\u2019s more.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You must be wondering if changing your Shopify store name and domain has any impact on your business. So, let\u2019s do a quick analysis of the possible implications and matters you can expect or take necessary precautions for.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"1_%E2%80%93_SEO\"><\/span><span style=\"font-weight: 400;\">#1 &#8211; SEO<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">This shouldn&#8217;t be of any surprise to you. When you change your Shopify store name and domain, it is going to have some impact on your Search Engine Optimization (SEO). SEO plays a key role in determining your online visibility, and any sudden changes can certainly influence your search engine rankings.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, there are ways to mitigate the effects of SEO, including:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Setting up your redirects accurately.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Updating your meta tags, headers, and content to reflect the new brand identity.<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"2_%E2%80%93_Customer_Communication_and_Brand_Engagement\"><\/span><span style=\"font-weight: 400;\">#2 &#8211; Customer Communication and Brand Engagement<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Next up is customer communication and engagement. You can expect some confusion with your customers at the time of rebranding. For this very reason, we recommend keeping them in the loop from the beginning.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can keep your TA informed through emails, social media posts, and, of course, your website. Back up your updates with reasons for the rebranding to reassure them that the quality and value of your products\/services are still the same or better, in alignment with their expectations. Making them feel a part of the journey makes them more likely to embrace the change positively.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Key_Takeaway\"><\/span><span style=\"font-weight: 400;\">Key Takeaway<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">When you are all done with the rebranding process, don&#8217;t forget to measure its success. Start by defining clear metrics and KPIs and monitor them continuously. You can utilize tools like Google Analytics to track user behavior and engagement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Follow this quick guide through your entire rebranding journey, and breeze through the rebranding transition in a breeze. Good luck!<\/span><\/p>\n<p style=\"text-align: center;\"><a target=\"_blank\" href=\"https:\/\/adoric.com\/shopify-adoric?utm_source=adoric&amp;utm_medium=blog&amp;utm_campaign=bottom_click\" rel=\"noopener\" class=\"big-button shopify-cta-button\">Add Adoric to Shopify<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When you see a site named BackRub, what would be your best guess that they would be selling? Wellness brand?<\/p>\n","protected":false},"author":8,"featured_media":13067,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[32],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.11 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Change Your Shopify Store Name &amp; Domain Easily - Adoric Blog<\/title>\n<meta name=\"description\" content=\"Thinking of renaming your Shopify store and domain? 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