Every Shopify Store Needs a Cart Abandonment App
Are you having trouble getting the best Shopify app to tackle cart abandonment? There are so many of them, and it’s not uncommon to get lost in this sea of apps. So, we’ve collected the best 15 Shopify cart abandonment apps for you to choose from.
As a Shopify merchant, it is not new to have some customers abandon their carts before completing their checkout.
This is a common issue that Shopify merchants often face. In fact, a report by Statista shows that online shopping cart abandonment rates are as high as 79.8%. So you are not alone.
While this can be very frustrating, you do not have to panic and give up. You can use several Shopify apps to rescue abandoned carts and get a healthy percentage of the revenue that you could have lost.
To help you, we have put together a list of the 15 best Shopify cart abandonment apps. This list is based on a combination of the overall effectiveness of these apps and the reviews of users. But before we discuss them, let’s show you why people abandon their shopping carts and how to recover them.
Without any delay, let’s get going!
Why People Abandon Their Shopping Carts
Here are some of the top reasons most people abandon their shopping cart and leave your store without finalizing their purchase:
Unexpected Costs
One of the top reasons customers abandon their carts is unexpected or hidden costs. To avoid this, make sure that you explicitly list all the additional fees customers need to pay, such as shipping and taxes.
Compulsory Account Registration
Everyone wants a fast and easy customer journey. They shop online because they are avoiding unnecessary stress. When you make it compulsory for them to sign up before they can check out, many customers are likely to leave your store and abandon their carts. To prevent this, offer the option to shop as a guest.
Security Issues
One primary concern of customers is payment security. Some factors can raise suspicions like missing images, dead links, an outdated layout, and the absence of an SSL certificate. You can easily solve security concerns by resolving these problems.
Lack of Timely Support
As many as 83% of online shoppers require some help while shopping online. About 51% of them are more likely to complete their purchase if they get support via live chat while shopping. You can address this problem by implementing customer client support for your Shopify store.
Not Ready to Buy
Several customers leave products they plan to purchase in their carts just for organizational purposes. This way, they can return to it when they are ready to buy or during sales. You can avoid losing customers like this by sending them discounts for the goods in their cart.
Why You Should Use Shopify Cart Abandonment Apps
With Shopify cart abandonment apps, you can recover shoppers who shopped from your store but failed to complete the checkout. Recovering these customers will boost sales and help you realize profits you could have lost.
So, should you use Shopify cart abandonment apps? Absolutely!
Research has shown that abandoned cart reminder emails get at least a 40% open rate. The same research also indicates that about 21% of the shoppers that opened the reminder emails click on links contained in those emails, and around half of those who click on the links will complete the checkout.
To put this in context, if you send out 1000 email reminders to shoppers with abandoned carts, at least 400 of them will open your email reminder, at least 85 will click on the links you included, and around 40 of them will make payments and complete the checkout.
Shopify cart abandonment apps are effective, and you can even combine multiple communication channels to increase their effectiveness.
How to Recover Abandoned Shopify Carts
To recover abandoned Shopify carts, all you have to do is to choose a Shopify abandoned cart app that suits your business. This typically means sending customers who have abandoned their cart a series of reminder messages that are well-timed over multiple channels.
These messages can include information about their abandoned cart or the abandoned items, a link that takes them to checkout or the product page, incentives like free shipping or discounts, and similar product recommendations.
Some of the common channels you can use in recovering abandoned Shopify carts include:
This channel is the most popular and most cost-effective method, with a recovery rate of about 34% of abandoned carts.
SMS
You can send time-sensitive deals using these widely-read messages to create a sense of urgency in your customers.
Exit-Intent Popups
Exit-intent popups are a good way to catch customers just before they leave your store, presenting them another chance to complete the checkout.
Website Chatbots
Website chatbots help provide your customers with support and guide them through your store. You can also use them to remind your customers about their abandoned carts.
Push Notifications
Push notifications are becoming an increasingly popular way to send reminders to your customers. The messages appear directly on the customer’s screen, regardless of the website on which they are browsing.
As we stated earlier, it is a smart move to combine these channels to recover abandoned carts. Now, let’s consider the best Shopify cart abandonment apps you can use to achieve this.
Best Shopify Cart Abandonment Apps
Here, in no particular order, is a list of 15 of the best Shopify cart abandonment apps based on their overall effectiveness and user reviews:
1. Adoric
Remember we talked about popups as one of the strategies for recovering abandoned Shopify carts? The Adoric Shopify app is your go-to Shopify cart abandonment app for creating attractive and engaging popups.
It comes with an easy-to-use inbuilt editor and tons of templates that allow you to customize and create attractive popups.
It also has an exit-intent technology that displays your popups when your customers attempt to leave your website. This is a great way to remind them – just in time – to complete their carts.
The best part is that you can do all this without coding or design skills.
You can use the Adoric Shopify app for free and upgrade to a paid plan whenever you’re ready. Paid plans start at $29.
2. Omnisend
Omnisend is specifically designed for eCommerce retailers and is packed with lots of cart abandonment features. These features make it easy to combine multiple messaging channels for your abandoned cart recovery strategy.
Some of its other features include advanced segmentation, which allows you to break down your audience into smaller and more specific categories that are smaller and more specific.
It also offers pre-built automation that helps you save time and reduce your workload. You also get access to a drag-and-drop builder that makes customizing emails, SMS, and push notifications easy. Omnisend also allows you to reach your customers via multiple channels.
Other useful features include its powerful analytics that provides you with actionable insights and in-depth analytics on relevant metrics. It also lets you track customers that are yet to subscribe to your list, allowing you to send them reminder emails about their abandoned carts.
3. Carti Abandoned Cart Recovery
Carti Abandoned Cart Recovery allows you to take a multichannel approach with your abandoned cart recovery strategy using emails, SMS, and push notifications. It is also packed with several tools designed to boost your revenue.
This app offers a good range of automated features that enhance growth, such as fulfillment updates, order confirmation, etc. Its main focus and most effective features are its cart abandonment recovery features.
This app has free and paid versions. The paid version starts at $4.99/month.
4. PushOwl Web Push Notifications
PushOwl Web Push Notifications app allows you to create push notifications that are highly responsive on your customer’s mobile or desktop. This app is an excellent option for sending customers quick cart abandonment reminders since they are instant.
Some of its other features include segmentation which lets you divide your visitors into segments to personalize their experience.
PushOwl is an ideal option if you want to send short, easy-to-consume cart abandonment messages. Its push notifications feature makes it particularly effective for mobile users.
It also comes with an analytics tool that allows you to track your revenue, conversion rate, and other marketing metrics.
However, you can only get its cart recovery features on the Business Plan starting at $19 per month.
5. Recart FB Messenger Marketing
FB Messenger Marketing by Recart allows you to send automated messenger campaigns. These include abandoned cart reminders, welcome messages, order receipts, fulfillment notifications, and upcoming purchase follow-ups.
This app helps to boost your conversion rates by increasing engagement and interaction with your customers.
With this app, you can send your customers that abandoned their carts emails encouraging them to come back.
Overall, this app has helpful features that are easy to use and understand. As for pricing, this app starts at $29 per month.
6. AVADA SMS and Email Marketing
You can quickly recover lost revenue using the AVADA SMS and Email Marketing app. The app helps you alert shoppers that have abandoned their carts about the products in their carts.
AVADA features ready-to-use email templates that save you the trouble of creating emails from scratch. You do not need any coding knowledge or any other technical skill as AVADA is very easy to use. It also features a drag-and-drop email builder.
7. Abandoned Cart Recovery by Care Cart
Abandoned Cart Recovery is a simple yet effective abandoned cart recovery app that lets you retarget visitors through push notifications and automated email marketing. You also get to add incentives like discount codes using the “Spin the Wheel” feature if you want to increase engagement among your customers.
This cart abandonment app allows you to combine multiple channels like email and push notifications in your strategy to achieve maximum visibility. Its automation features make your workflow more efficient and easy to use.
Abandoned Cart Recovery is a cost-effective option for any business, regardless of its size. Its Pro Package starts at $12 per month with up to 300,000 monthly emails.
8. WhatsApp Abandoned Cart & Chat
With over 2 billion active users globally, WhatsApp is one of the most-used mobile messenger apps. WhatsApp Abandoned Cart & Chat lets you close more sales by sending unlimited reminder messages over this popular channel.
The recovery messages sent to customers that abandoned their carts can be automated or manual if you want to reach out with special deals and incentives.
It also automatically sends an SMS to a customer’s mobile number if they can’t be reached via WhatsApp. This smart SMS feature also increases your chances of conversion.
You get up to 100 manual cart recovery reminders and other basic features on the free version. However, you have to get a paid plan starting at $9.99 per month to send automated messages and a $0.02 charge per automated message.
9. Persistent Cart by Customer First Focus
Persistent Cart shows your customers pop-up cart recovery reminders that show items in their cart whenever they log into new devices.
It syncs your customers’ shopping carts across multiple devices, keeping them active and easily accessible. This means shoppers are protected from losing products saved for later in their carts while boosting sales.
This makes it possible for shoppers to save products for later in their carts, even if they switch devices. Persistent Cart saves them the trouble of searching for their saved products again.
This app is easy to install and use. It provides a very pleasing and intuitive experience for customers and costs $3.99 per month.
10. Rivo Abandoned Cart Recovery
Rivo Abandoned Cart Recovery is a simple solution for cart abandonment. It uses push notifications that don’t require email addresses or mobile numbers to function. You also get the email and SMS options to remind your subscribers.
This app does not require any coding, and it is easy to customize, allowing you to create the right messages that match your brand’s tone.
Rivo Abandoned Cart Recovery offers a free version that provides basic solutions for small businesses, like automated cart recovery via email and push notifications. Rivo provides excellent customer service, making it easier for new users to set up the app quickly and recover revenue from abandoned carts.
The paid versions of this app include more features like SMS and slightly more advanced automation rules. For the paid versions, you get charged an extra 2.5% commission on the orders you generated from abandoned carts by the app.
11. Abandoned Cart Reminder by SpurIT
SpurIT’s Abandoned Cart Reminder app squints your store tab, allowing it to bring back your store visitors who may have moved to another tab.
It allows you to create a sense of urgency in your customers by sending them messages. These messages can be well-timed to recover customers that may have forgotten about their cart, thus boosting your sales and revenue.
12. Tidio – Live Chat & Chatbots
Like many Shopify cart abandonment apps, Tidio tackles cart abandonment right from your website. It reaches out to customers as they are still shopping or browsing your store. It uses smart exit-intent technology to send automatic reminders to customers using chatbots.
The chatbots appear right after a customer abandons their cart, and they can show up on multiple store pages. The app also allows you to catch up with your customers via live chat and offer them incentives and special deals to encourage them to finish their purchases.
This app offers a drag-and-drop editor that allows you to customize your chatbots without any knowledge of coding. You also enjoy the international reach the app provides because of the multiple languages it integrates with.
Outside of all these, Tidio still provides the cart abandonment emails feature. You can have chatbot conversations with as many as 100 visitors a month on the free version of Tidio. However, there are more features to enjoy on the paid versions starting at $15 per month.
13. Keep Cart by Marsello
Keep Cart by Marsello is another app that keeps customers’ shopping carts synced over multiple devices. This makes them easily accessible to the customers and lowers your cart abandonment rates.
The app is simple to install. It also allows customers to merge their carts from a previous session so that all their items are in one place. This helps to provide a seamless experience for customers.
Some users have made reports about some errors in syncing. Nonetheless, this free app is still worth trying.
14. Pop Ups & Bars by Wisepops
Pop Ups & Bars by Wisepops provides an excellent way to engage customers right before they leave your store. It uses eye-catching and attractive popups and bars, and this app assures users that its pop-ups and bars will not compromise their SEO efforts.
This app features over 30 targeting options. You can maximize your sales by making your popups and bars show up at the right time. You can also customize the popups to match your brand with the drag-drop builder.
There is a 14-day free trial period after which the pricing plans start at $49 per month.
15. Firepush
Firepush also offers a multichannel approach to your cart abandonment recovery strategy. You can easily automate emails, SMS, and even push notification campaigns with the app.
This increases the chances of your messages reaching the right visitors and converting them to customers. Firepush provides a unique and proven strategy to help recover abandoned carts. This strategy entails sending a series of three automated cart recovery messages.
You can try out the app for yourself. It’s completely free for up to 250 contacts, and its paid plans start at $15 per month.
Conclusion
The right Shopify cart abandonment app for your Shopify store depends on the peculiar needs of your business. You also have to consider the channel your target audience would prefer, among other factors.
We hope you found this list useful.
If you’re still wondering which app to use, you should use Adoric’s Shopify app. It’ll help you recover abandoned carts on your Shopify store and increase your revenues in no time. Install Adoric’s Shopify app on your Shopify store today!
