The WooCommerce free shipping bar is a must-have for e-commerce entrepreneurs looking to generate sales by enticing customers with free shipping.
The truth is online shoppers love free shipping. In fact, they don’t just love it; they expect it from you. This is because studies have found that 80% of consumers expect free shipping from online sellers. As such, offering your customers free shipping isn’t even negotiable, as failure to do so can lead to cause you to lose many potential customers.
Needless to say, offering free shipping is never enough; you need to take the extra step to ensure your customers are aware of your free shipping offer. This is where the free shipping bar comes into play.
In the simplest sense, the free shipping bar is a floating/sticky bar that allows you to display free shipping information on your website. It looks something like this:
When used correctly, the free shipping bar can help boost your sales, win you more customers, uplift your store’s average order value, and grow your WooCommerce business.
Luckily, Adoric makes it easy to create one.
In this post, you will learn what the free shipping bar is all about, its benefits, and how to add it to your WooCommerce website.
So stick around.
What is Free Shipping Bar for WooCommerce?
As we stated earlier, a free shipping bar is basically a sticky bar that sits at the top or bottom section of your website. It is used to display your free shipping information. It can also be displayed on the side portion of a website, although this is a bit rare.
There are many reasons why you will want to add a free shipping bar to your WooCommerce website; enticing your visitors with free shipping is the chief of them. The other reasons are:
Benefits of Free Shipping Bar for WooCommerce
Better Customer Loyalty
Getting new customers is darn hard. In fact, it costs 5x more to get new customers than to keep the ones you have already. Therefore, while you are out there hunting for new customers, do your best to ensure you nurture relationships with your existing customers.
And what better way to nurture that relationship than by offering your customers free shipping? Offering your existing customers a generous free shipping package will make them want to shop from your store over and over.
More Sales
When you give your customers a reason to shop from your store repeatedly, your sales will grow tremendously. Isn’t that what every WooCommerce entrepreneur wants, after all?
You can even make things a bit interesting by only offering free shipping to customers whose orders reach or exceed a certain threshold. For example, you can make your free shipping offer available only when your customers’ orders exceed $100.
Less Cart Abandonment
Cart abandonment is a very serious issue in e-commerce. Statistically speaking, 70% of shoppers abandon their carts before completing checkout. Cart abandonment can diminish your sales and get your business grounded if poorly managed.
So you must put in the effort to combat it. This is also another area where a free shipping bar can help. If you implement it properly, a free shipping bar can help reduce cart abandonment on your website, boosting your sales.
How to Add Free Shipping Bar
The easier and best way to add a free shipping bar to your WooCommerce website is by using a plugin. Here are some of the best plugins to use for this purpose.
1. Free Shipping Bar for WooCommerce
Created and maintained by VillaTheme, Free Shipping Bar for WooCommerce is one of the best shipping bar plugins for WordPress/WooCommerce. It lets you add a free shipping progress bar to your website without breaking a sweat, add a custom shipping message to your website, and many more.
2. WPC Free Shipping Bar for WooCommerce
This plugin allows you to choose where you would like to display a free shipping bar on your website, customize your bar by adding effects, and style your bar however you want. What’s more, it is translation-ready.
3. Free Shipping Bar for WooCommerce by PI WebSolutions
If the two plugins we’ve shared so far aren’t cutting it for you, why not try this third one? There are a lot of things you can do with this app. For example, you can use it to set a shipping zone as default, set a custom message, change the position of your bar, use your preferred background color, and many more.
Conclusion
Offering your customers free shipping is a great way to build loyalty with them. However, merely offering them free shipping won’t do much; you have to ensure they know about it.
This is where the free shipping bar for WooCommerce comes into place, and Adoric can help you create and add one to your website.
Sign up for an account right away to see Adoric in action.
