Are you looking to create stunning product pricing tables in Shopify without writing any code? Read on because this post is for you!
Believe it or not, a well-designed pricing table can help drive sales and conversion for your online store.
This is because if your product prices are well laid out on a table, prospective customers will find it easier to reach a buying decision faster. When this happens, they will buy more and likely refer their friends to your store. In the end, you win.
There are many other benefits of creating an elegant pricing table for your Shopify store and we will be looking at them shortly in this post.
In addition, we will share tips for creating pricing tables in Shopify and also review some of the best pricing table apps to use.
Let’s get right into it!
What Are Pricing Tables by the Way?
We can bet you’ve seen them a thousand times already – you probably didn’t know they are called pricing tables.
Have a look at this one from Shopify:
We also use pricing tables ourselves. Here’s what our pricing table looks like on the Shopify app store:
And here’s one last example from FluentCRM:
As you can see, pricing tables are basically product prices in a tabular form.
Unlike regular tables, pricing tables have some distinctive features that make them unique. One such notable feature is the conspicuous CTA button. The essence of this button is to convert visitors right after perusing your prices.
What Are the Benefits of Creating an Attractive Pricing Table for Shopify?
Creating pricing tables that command attention takes time and effort. So then, is it worth it?
The long and short answer is a definitive yes. Here are some reasons why:
Improves User Experience
People barely read. More often than not, they peruse web pages to search for whatever they are looking for.
So inserting an elaborate, attention-grabbing pricing table into your web pages will not only help your visitors find the information they are looking for faster but also help to reduce bounce rate.
The reason is that the faster prospective customers find your product information, the longer they will stay on your website.
Drives More Sales
Pricing tables are not just fancy decorative items you add to a website for the sole sake of it – they are meant to generate sales.
Designed and implemented properly, pricing tables can drive a lot of sales, especially if a “buy now” button has been embedded into them.
Upselling Customers
Another benefit of adding nice-looking pricing tables to your website is that can help upsell your customers. By upselling, we mean getting customers to purchase higher-priced products.
This is because highlighting the features and benefits of your higher-priced products will make them want to buy them, thus boosting your store’s AOV (Average Order Value).
Improve SEO Ranking
Adding product pricing information in a tabular form can help improve your website’s SEO ranking. How so?
Often, shoppers find products by simply searching for their prices. For example, they can search for “beach wear price”.
If you have an elaborate product price table on your website, it will come up regularly for such kinds of searches.
How to Add Pricing Tables to Shopify
The easiest and most practical way to add pricing tables to Shopify is by using an app. With the right pricing table app, you won’t need to write any code to add a stunning table to your website.
That said, here are the best 3 pricing table apps for Shopify to try.
1. POWR Pricing Table Comparison
The product pricing table app by POWR is one popular app to use if you want to make customers reach buying a decision faster.
As you would expect, this app makes it easy to add a CTA button to your tables with just a tap of the button to boost conversion.
In addition, it gives you the option of adding highlights to sections of your tables to draw attention. This makes it an excellent choice for creating upsell offers that catch the eye.
The best part is that it allows you to add as many details as you want to your tables.
2. Elfsight Product Tables
Elfsight is another great app that makes creating scroll-stopping pricing tables a breeze. It gives you the option of displaying your tables in a grid or column layout.
You can add as many columns as you want and you can easily add highlights to your table cells to draw visitors’ attention.
3. Pricing Table – Pricing Plans
And last, but definitely not least, is the Pricing Table – Pricing Plan app. From the name, you could easily tell that this app makes it easy to create and display your pricing plans in a tabular form.
It enables you to display related products on your tables to cross-sell customers. Additionally, it allows you to add highlights to your column cells and add detailed information to them to improve conversion.
Conclusion
Displaying your product prices in a neat, aesthetically pleasing tabular form can go a long way in boosting your website’s conversion rate.
Thankfully, you don’t have to do so manually – there are several apps you can use for that, and we’ve reviewed the best three of them in this post.
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