With Easter around the corner, many online shoppers may be looking for certain products to celebrate the holiday season. For you as a Shopify store owner, this could mean more sales if you can offer the shoppers what they are looking for.
Keep in mind that Easter is more than just a religious celebration. For some, it is the best time to bond with their friends and loved ones. And for others, it could be a time to take a break from work and learn new things.
That said, there is almost no limitation to what you can sell on your Shopify store this Easter. Understandably, deciding what to sell might be a tough call, which is why we have handpicked a couple of lucrative products that sell fast during Easter.
Keep reading to find out what is on this list for you.
15 Lucrative Products to Sell on Shopify this Easter
In no particular order, we will be discussing some of the most profitable products to sell on Shopify for the Easter season.
1. Easter-themed Clothing
Clothing remains one of the most popular items people shop for online. You probably already sell clothes on your Shopify store. If not, here is a guide to help you get started.
Whether or not you are new to the business, you can step up your games this Easter season by adding a collection of Easter-themed clothes to your inventory.
Since these items are specially made for the season, you need to ensure that you only sell what people want. That way, you avoid having a ton of unsold products by the end of the season.
With that in mind, the best way to sell Easter-themed clothing is on Shopify. Using dropshipping apps allows you to sell products based on demand. All you have to do is put up designs in your store and wait for customers to place orders.
Here are some examples of clothes to sell on Shopify:
- T-shirt
- Beach outfit
- Children clothes
- Socks
- Costumes
- Table cloth
2. Easter Baskets
Easter baskets for kids will make a good sale this coming holiday. Lots of parents have a tradition of hosting indoor parties and games for their kids and their friends with many fun activities.
And one of the most popular games involves finding hidden Easter eggs and other items and collecting them inside the Easter basket. In addition, these baskets can also be used for home decoration. Therefore, parents will likely include this item in their Easter shopping list.
3. Easter eggs
If you will be selling Easter baskets, it only makes sense to sell Easter eggs as well. They both make a great pair of items for having a fun-filled Easter with the kids.
Parents often play a game of hunting with their children by hiding these eggs and having the kids find and collect them in the basket.
You can offer different colors and prices, either wholesale or retail. That way, your customer will have a variety of options.
4. Home Decoration Accessories
Another pick for products you can sell for the Easter celebration is decoration accessories. Every year, lots of people decorate their homes to mark each holiday. For many, it has become a tradition that they keep to religiously, which means there is a market for these accessories.
Here are some Easter home decoration accessories you can sell:
- Easter Egg
- Stickers
- Easter basket
- Easter bunny
- Table cloths
- Tree decoration
- Lighting
5. DIY Products
Since the Easter holiday typically falls on a weekend and is the first widely recognized holiday in a year, both children and adults alike can take time off work and school to explore other things.
While some people may choose to decorate their homes or host parties to commemorate the season, others may choose to learn something new, or even create their decorative items themselves. A process called “do it yourself.”
You can hone in on this to sell items for making DIY products such as
- Cutters
- paint materials
- Tapes
- Scissors
- soap-making ingredients
- baking items
- Easter bath bomb ingredients
6. Travel Kit
As the Easter season approaches, we expect to see more people make plans to get away for the weekend starting from Good Friday. This will likely cause a rise in the demand for travel kits. Since the Easter holiday is often a short one, shoppers may only need smaller travel bags and suitcases.
Furthermore, traveling goes beyond travel bags. Other accessories like skincare product containers, phone chargers, travel pillows, waterproof phone cases, wash bags, travel adaptors, wash bags, sunglasses, and more can also do well.
7. Easter Cards
Greeting cards are one of the top-tier products people purchase to celebrate the holiday. Giving out greeting cards is a thoughtful action that to tell people you care about them. Therefore, lots of people buy greeting cards for Easter.
You can offer multiple designs and colors of these cards so your customers can have more options to pick from. Also, aside from selling Easter greeting cards, you can add them to your customers’ packages as a gift when they buy any other item from your Shopify store.
8. Beauty Products
Makeup and cosmetic products have gone beyond simple eyeliners and lipsticks to foundations, concealers, serums, anti-aging creams, and many more. Plus, there is hardly any limitation to when to wear these products. Therefore, you can also sell beauty products on your Shopify for Easter.
Here are examples of beauty items to sell this coming holiday:
- Makeup powder
- Makeup brush
- Face creams
- Serums
- Body wash
- Body creams
- Hair and skin oil
- Press on nails
9. Personalized Items
Another option to consider is selling personalized items. Your customers may want to spice up the holiday celebration by giving out customized items to their friends and family. You can offer your customers the option of customizing their purchases for an extra charge.
Examples of personalized items to sell on Shopify:
- Necklaces
- Water bottles
- Bracelets
- Keyholders
- Sleep mask
10. Homewares
A lot goes into decorating and beautifying a house. As the holiday approaches and people are putting things in place to beautify their homes, they will likely need more than a fancy tablecloth and decorative materials to achieve the look they want.
In many cases, some people replace their entire homeware with holiday-themed ones to give it that feel. Or they simply may need some extras. This may include cushions, rugs, clocks, flower vases, and more.
11. Barbecue and Outdoor Party Ware
Easter, like every other prominent holiday, is all about making memories and spending quality time alone or with loved ones. For some people, the best way to make the holiday memorable is over some tasty barbecue and ice-chilled drinks.
The barbecue can be prepared with gas or charcoal. All that matters is that comes out nice and tasty. This makes selling barbecue and outdoor party materials for Easter a good idea.
Now is the time to start creating a buzz around your business so your customers are aware of what you have offered. You can offer discounts and offers to attract more buys;
What to sell:
- Grill
- Charcoal
- Gas cylinder
- Cooler
- Grill glove
- Grill brush
12. Outdoor Hobby Kit
Since we are talking about holidays, what better time to go fishing or indulge in outdoor activities? Sports lovers may want to take advantage of Easter weekend to do something they love. Could be hiking, fishing, kayaking, ice skating, skiing, mount climbing, camping, and many more.
The outdoor hobbies mentioned above all require different types of equipment and gadgets. You can decide to focus on selling products for one category or diversity.
Here are some ideal outdoor hobby products customers will be looking for in the coming holiday:
- Fishing rods, baits, and basket
- Skating boards
- Tent
- Sleeping bags
- Camp light
- Boats
- Hiking outfits
- Kayaks
- Paddles
- Swimsuit
13. Garden Supplies
Since the weather is mostly cool with little or no snow during Easter, more people will be outdoors tending to their gardens and generally keeping their environment neat.
Therefore, Easter is often a great time for people to purchase some garden supplies. As a Shopify store owner, you can lean into the available opportunity to sell high-in-demand garden items for the season.
Selling garden supplies directly from your store may be cost-intensive. Instead, you could partner with suppliers to dropship the items when customers place orders. That way, you can offer your customer a more friendly price which gives you an advantage over your competitors.
Example of garden supplies:
- Garden furniture
- Pruning shear
- Garden light
- Water hose
- Shovel
- Fruit picker
And more.
14. Kid’s Toys
Apart from buying Easter eggs, baskets, bunnies, and other items for hosting children’s parties, lots of people – parents and well-wishers may also want to buy toys for the young ones.
We all know that children love toys. And what makes holidays or any type of celebration memories for children are the toys they get. So why not look into sourcing for children’s toys and sell them on your Shopify store this Easter?
Not sure what toys to sell on your Shopify store? Here are some ideas to pick from:
- Toy cars
- Building blocks
- Baby doll
- Toy house
- Miniature kitchen
- Stuffed animals
15. Gift Items
We all love gifts, don’t we? Giving and receiving gifts is a great way for people to express love and secure a place in the hearts of the people they care about. Birthdays and Christmas may be the most popular time of they when people receive or give gifts. However, Easter is not left out.
If you are not sure what kind of gift items to sell, a good place to start is to pick out products by gender and age group. So you can sell products for men, women, toddlers, teenagers, and young adults.
Example of gift items to sell on Shopify
- Wristwatches
- Perfumes
- Makeup kit
- Jewelry
- Baby socks
Tips To generate More Sales This Easter
If you are looking to up your sales in the forthcoming easter, here are some tips to help you.
1. Offer Multiple Payment Methods
A common challenge with e-commerce businesses is the means of payment. 9% of shoppers have abandoned their carts at the point of checkout because the store does not offer a suitable payment option.
If you own an online store, you want your customers to be able to pay for their orders with ease. The days of using or accepting only a credit card are long gone, you should move with the trends.
You can increase sales by offering the following options:
- Credit or debit card
- Mobile wallet
- Cryptocurrency
- Buy now, pay later
And more.
2. Offer Free Shipping
Another factor that directly affects your sales rate is the cost of shipping. With a reduced rate of shipping, online shoppers will be more willing to complete their orders.
Now imagine what offering free shipping can do. A survey reveals that about 53% of online shoppers buy more products when offered free shipping. The idea of offering free shipping seems like you are putting your business at a loss, but it isn’t. You can make it work in different ways while staying profitable.
- You can mark up the product price to reduce the cost of shipping
- Partner with 3PL companies to reduce your overhead
- Set minimum requirement to qualify for free shipping
- Find 3PL companies to support your e-commerce business.
3. Upsell and Cross-sell
When customers come searching for a product in your store, you can encourage them to buy a more costly version of the product they initially searched for or recommend one that complements their choice. This is referred to as upselling and cross-selling.
This marketing strategy helps you increase sales and revenue because people often equate cost with quality and would rather opt for a more expensive product. Additionally, recommending complementary items is a great way to get customers to shop for more products.
4. Make The Checkout Process Easy
An easy checkout process helps reduce cart abandonment leading to an increase in sales. 17% of shoppers abandon their cart if checking out is too complicated or long.
As much as you can, reduce the stages customers have to go through to purchase an item. The checkout stage is not the time to ask customers to take a survey or fill out a form. You can request that after they must have completed their order.
Consider adding Shop Pay to your Shopify store to automatically fill out customers’ details and save time.
5. Retarget Existing Customers
Repeat customers are the bedrock of every business because they are likely to spend more than first-time customers. A slight increase in your customer retention rate can lead to a magnificent increase in sales and revenue.
With as little as a 5% increase, your revenue can go up by 25-95%. And the best part is that it is easier to retain existing customers than get new ones.
Run retargeting campaigns targeted at existing customers encouraging them to keep choosing your brand. Offer discounts and membership deals with irresistible prizes.
Final Words
The Easter holiday season is that time of the year when people make out time to create memories, either alone or with their loved ones. To that effect, there is always an increase in demand for specific products over others.
So selling products shoppers will most likely want to buy will put you ahead of your competitors. And we’ve shown you 15 lucrative products to try.
Are you getting traffic to your website but are having a hard time converting that traffic into sales? Adoric can help.
Adoric comes packed with lots of tools and features designed to help you convert your visitors into ravenous shoppers. Add Adoric to your website right away to put it to the test.
