Adoric conversion rate optimization blog

Email automation allows marketers to sync business activities with the customer buying cycle. Check here for some of the best marketing automation tools.

Conversion rate can be defined as the percentage of users that complete a specific action. Check here for tips on how to calculate and increase the rate.

If you’re trying to market your site and make more sales then it’s important that you know what website bounce rate is all about.

Building an email list is essential to success in business. It can be used to market new products, keep clients loyal, and inform prospects about the latest offers and products. An empty email list, however, will not be able to do all these, which is why businesses spend thousands on growing their email lists.

Nowadays, businesses use a variety of tactics to attract and entice customers to buy their products and services. 
One such tactic is the use of ‘countdown timer’. In this article, we’ll talk about what a countdown timer does, and how you can use it to carve a niche for yourself.

In simple words, a USP is what sets you apart or helps clients and potential clients differentiate between you and other businesses in the same niche.

You can’t create a campaign based on hunch or feelings. You need numbers, but they may not always be clear. This is why businesses need A/B testing, a unique method that helps businesses choose the right route.

The possibilities of tweaking your content to execute a strong email strategy are near-limitless. Your strategy encompasses your entire marketing approach, from the segmentation of your audience and personalization of messages down to the minutest details of the tone of your copy and appropriate text formatting.

The Call to Action, more commonly known as the CTA, is a marketing term designed to encourage a specific response.